(FT) Facebook Owner Meta is working to allow users to create and sell non-fungible tokens as Facebook’s parent company seeks to join firms trying to capitalize on NTFs mania.
Teams at Facebook and Instagram are exploring a feature that will allow users to display their NFTs on their social media profiles and working on a prototype to assist users in creating the collectible tokens.
Meta has considered launching a marketplace for users to purchase and sell NFTs. All of the plans are at an early phase and could change.
Meanwhile, the discussions mark Meta’s push to cash in on the hype-driven market of NFTs, the popularity that has surged last year to become a global market valued at $40bn.
The move comes after Meta chief executive Mark Zuckerberg last year stated that NFTs be well-positioned to support a market for digital goods in its proposed metaverse.
FB up +1.50%, Pre-market trading.