(Crypto.com) Crypto.com has signed a nine-year deal allowing it to become the official partner of the new Formula 1 Miami Grand Prix.
The deal will see Crypto.com’s logo printed on the track, title, winners’ trophies, and podium. There will also be a special Crypto.com Fan Zone.
The sponsorship is expected to see the Grand Prix renamed Formula 1 Crypto.com Miami Grand Prix.
The latest aggressive marketing campaign is expected to give Crypto.com huge brand presence among Formula 1 fans across the world.
The Grand Prix now adds to an array of other sports’ sponsorship by Crypto.com, which also booked an advertising space at the American Super Bowl event.
CROUSD is currently down -0.52%.