Apple’s recently launched iPhone 12 line is showing strong demand in China, more than last year’s iPhone 11, according to SCMP. China accounts for 35% to 45% of global demand for iPhone 12 Pro, and the model has been a hot commodity on Chinese e-commerce sites.
- The success of the iPhone series in China proves the continuing power of Apple to draw Chinese consumers despite ongoing US-China tensions
- Sales of iPhone 12 aided by 5G support capabilities after Apple skipped the feature last year
- Chinese’s JD.com sold out stock of new iPhones within 30 seconds after pre-orders started on October 16
- About 30 million users have searched for the new iPhones over the last 30 days on Alibaba’s Tmall marketplace
- There were between 7-9 million pre-orders of the iPhone 12 and iPhone 12 Pro globally during the first weekend of sales
- iPhone 12 global pre-orders were at least twice as high in the first 24 hours of release compared to iPhone 11 last year
Apple’s stock is slightly gaining. AAPL: NASDAQ is up on premarket 0.29%
